Artwork for P Smart 2021.

Art Direction / Photoshoot / Social Media

P Smart 2021 is an affordable smartphone and its target group is rather younger. Due to its large storage, it makes it easy to play games or watch videos. As the demand was to focus on daily life situations, I decided to add a little bit of humor into each of them. Life can be fun and not taken too seriously.

Photographer I Pawel Fabianski
Art Director I Laëtitia Guyon
Production House I Shootme
Producer I Maja Ajnenkiel